Natalie Janfaza

So, I have a rather obsession with tags. You know, the ones that dangle chicly from your freshly purchased goods? The making of which, seeing how meticulous and well-fabricated they are, inspires you to believe the majority of what you paid went to its making. Well I kind of, sometimes, sort of, enjoy them more than the actual product. I absolutely love playing around with the different fabrics and prints… and the way the store signature is so mindfully stamped on. It’s like a 3-dimensional autograph, except with colors, textures, and character.

I fell in love with the stark contrast between sharp black and soft, pillowy white here with Elisabetta Franchi. Lined in Jet-Black silk, these are tickets of proof that Franchi renounces luxury never.

Makeup-less Me

As you guys may or may not know, Whole Foods is my holy place, I used to be a Vegan, and I’m always reading labels. But it wasn’t always this way. Here’s my backstory:

I grew up living within the dietary lifestyle of a chiropractor as a dad and Persian health nut for a mom, who’s saying never failed to remind us that “back at home in Iran, the fruits were our candy and the nuts our junk food.” She has now gone gluten-free, become a passionate advocate for water health across the globe, and my dad a nature enthusiast since forever, backpacking, camping, climbing, and biking always a checkmark on the agenda. But I was the average teen with tastebuds for sweets and creams, buying cookies from school and potato chips from the vending machines. Even worse, I was an addict of soda. I knew somewhere in my subconscious that they were all bad things but I never understood why. It was only until I grasped the reasons against my actions that I finally brought them to a stop.

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